The Business of Health

We talk a LOT on this show about tactics and operations...

The "How-To" stuff of running an online health business: email, social, branding, products etc.

Not often do we get the chance to talk STRATEGY and dive deep into how you should...

#116 Ann Handley - How To Write Good

One thing makes all your marketing much more effective:

How clearly you can communicate - and most of the time (think email, social media posts, landing pages, sales pages) we do it with the written word.

So how do you learn to write...

#115 Four (Plus One) Ways To Boost Awareness Of Your Content

Is there anything worse than "Empty Room Syndrome"?

You know - when you create a KILLER piece of content but nobody watches, listens or reads it?

I agree - so let's talk content to end out the week: Specifically, how to increase awareness and...

#114 Stephanie Joanne - Enabling Entrepreneurs

There are some things that separate successful entrepreneurs from the strugglers...

And every now and again on this show we hear from someone who just 'gets it' - and Stephanie Joanne is one of those people.

Confidence, persistence,...

#113 How To Be Your Own Boss

How do you juggle your own personal needs for fitness, health & having some kind of normal life with your ambitions, dreams & goals?

How do you be your own BOSS, when you're also doing the 'work' like an employee?

It’s hard...

#112 Oren Klaff - Legendary Pitching

Will you ever find yourself in a situation where you need to pitch something - your product, service, business - face-to-face or to a live audience?

If so, you're gonna love my guest today, Oren Klaff.

Author of Pitch Anything & a...

#111 Fifty Successful Entrepreneurs Say Do This…

Great googly moogly!

We've done more than fifty interviews on this show already with some highly successful entrepreneurs, writers, businesspeople and professionals...

So let's take a moment to look at some of the reasons behind their success...

#110 Lee Caraher - World-Class Communications (AKA Branding)

Can we ever speak TOO MUCH about branding on this show?

I think not - because if people judge a book by it's cover, it makes a LOT of sense for you to think really deeply about the 'cover' in front of your online business.

My guest today,...

#109 Are You Email Marketing? Try This (Part The Second)

Is email marketing dead?

Maybe.... For people who don't know how to write emails properly!

In Part 2 of this series we're continuing on from last week to discuss four different email copywriting 'themes' that will increase your clicks, opens...

#108 Are You Email Marketing? Try This (Part The First)