#170 Mat Pelletier – The Only Winners Are Those Unfazed By Failure
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FAILURE. It's an extremely harsh word to use in marketing...
ESPECIALLY since most of the work we do is based on a theory of what *should* work - but is yet untested.
Most podcast episodes, YouTube videos, Facebook group posts or emails you sent in the early days won't make you rich - but that doesn't make you a failure.
Learning to reframe this word - and stop making decisions based on fear of failure - is what Mat Pelletier's new book "Embracing Failure" is all about.
We're covering:
- The story about Matthew Webb, and it’s important for entrepreneurs to build their persistence on the way to success
- FEAR of failure: what does it look like and how do we know if it’s affecting us?
- (& what’s the opposite of that fear? Is it confidence, hope, courage – or something else?)
- How do we tread the line between recklessness and NOT making decisions based around fear of failure?
- Separating head-noise, self-doubt and limiting beliefs from gut feelings in business…
- Why the FIRST thing you need to do when you hit a setback is avoid falling into a daze, and become aware and ‘awake’ as fast as possible
- The scarcity vs abundance mindset – what is the major difference between how people with these psychologies view business?
- How do we know if we’ve got that good ‘abundance’ mindset through by keeping awareness of our language or thoughts or beliefs?
-Can we have an abundance mindset in some areas of life, but not others? (How do we fix that?)
- Should you keep your financial house in order so you aren’t stressed about money in business as much – or should you go all-in?
-Enablers: What are they REALLY – and what do they do?
- What’s the key to preventing them from giving you a victim’s mindset
-Where can we turn to get the OPPOSITE of enabling advice when we’re building our biz?
- Mat’s homework for you!
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